Are you a female entrepreneur still struggling with clarity about your ideal client, how exactly you’re supposed to find them and what to say when you do?

Does this sound familiar? There are 7.5 billion people on the planet. Why do I need to choose who I serve? I’ll work with anyone who needs my services. I’m so overwhelmed by all the choices! Speaking Engagements? Networking Groups? Social Media Channels? I don’t trust myself to make the right decisions! So, you do nothing.

“Clarity is the most important thing.

I can compare clarity to pruning in gardening. You know, you need to be clear.

If you are not clear, nothing is going to happen.

 You have to be clear.

Then you have to be confident about your vision.”

~Diane von Furstenberg


As your guide, I help you get clear about who you are meant to serve. I help you figure out how to find those clients, so you can bring your beautiful mission to life and spread the good word. You’ll get strategies for marketing mastery.

Are you unsure of your next move in your business? Do you want to make better, clearer business decisions? Do you want to overcome self-doubt and gain more confidence?

As your mentor, I help you build the confidence to move forward in your business. I guide you get clear on the decisions that move you and your business forward. I help you take action!

Do you want to break through fears and barriers? Do you want to become more courageous in your business? Do you want to feel more empowered? Do you want to trust yourself and your intuition? How would it feel to get started on a new path, heal your relationship with your business and achieve your goals?

You’ll get tools to break through your fears and barriers that hold you back from being visible to your ideal client. I have broken through my own worst fears including my crippling fear of heights and my fear of public speaking. I teach you the exact steps I use to break through fear and confidently be visible in my own business. p.s. my steps work on any type of fear.


Jennifer was so brilliant in holding sacred safe space and creating an environment to feel empowered.

She has the ability to ask the right questions and deeply feel into where you might be blocked and stuck and unravel what needs to be revealed to move forward.

Her ability to communicate as well to me what the horse was doing in each moment and how that revealed more about myself was profound and absolutely eye-opening. Two Socks (the horse) definitely taught me a lot about my confidence and power.

Since working with Jennifer, I have the keen awareness now of what it feels like to fully be in my confidence and expression and how when I’m in that state, I can receive and manifest more of what I am seeking to bring into my life.

Dana Canneto